Create Your First Project
Start adding your projects to your portfolio. Click on "Manage Projects" to get started
Rachel Sewell Health Coach
Location
Shrewsbury, Shropshire
Date
2021
Role
Designer
Project type
Brand Development
In 2021, I partnered with Rachel Sewell to develop a complete brand identity for her health coaching business. The goal was to create a visual identity that felt positive, approachable and inspiring while reflecting Rachel's passion for helping people improve their health and wellbeing.
The branding was designed to stand out within the health and wellness industry by combining vibrant colours with clean typography and a handwritten signature logo, creating a balance between professionalism and personality. Alongside the primary logo, I developed a supporting submark, selected a cohesive colour palette and created a visual style that could be applied consistently across digital and printed marketing materials.
The final identity was designed to be versatile and recognisable, giving Rachel a professional brand that reflected her values and provided a strong foundation for her business as it grew.
Services Delivered
-Brand Strategy
-Brand Identity Design
-Logo Design
-Submark Design
-Colour Palette Development
-Typography Selection
-Brand Style Development
-Visual Identity System
